Welcome to SOUL FIT. Your premier fitness experience.

For over 15 years, SOUL FIT has been empowering women of all ages, fitness levels and backgrounds to achieve their fitness and lifestyle goals. Established in 2010 by Alex Blake and Alita Ashcroft, two locally grown entrepreneurs, fitness lovers, active mums and advocates for gender empowerment, SOUL FIT was created to provide a safe, inclusive and accessible space in which women could incorporate uplifting activity into their every day lives.

With an unwavering commitment to deliver a balanced and fun approach to health and wellbeing, SOUL FIT provides our members a premier space in which our members can sweat, connect and achieve all of their lifestyle goals under one roof.

Located in the beautiful northern suburbs of the Illawarra, SOUL FIT prides itself on creating a boutique, supportive and holistic experience for our members, that is safe and inclusive. Whether you are at the top of your game, or looking to to take your first step on your fitness journey, the SOUL FIT community 

Our Services

With over 50 classes weekly and flexible Memberships, SOUL FIT makes your fitness goals fit into your lifestyle.

In Studio Classes

Our state of the art training facility will have you moving, lifting, spinning until your heart desires.

Outdoor training

Our outdoor classes will get you working up a sweat or stretch as well as enjoying some Vitamin D.


Whether it be Stretch, Yoga or jumping in our Infared Sauna, Soul Fit has just what you need to ensure your body recovers that way that it needs.


We know how hard it can be to squeeze in a workout out. That's why our fully supervised creche operates between 9am - 12pm every weekday.




Soul Fit classes aim to provide variety and help you reach your health and fitness goals.

Our experienced team of trainers individually program all sessions and no two classes are ever the same.

Meet Our Amazing Team

Alita Ashcroft

Co Founder

Alita balances the roles of a devoted mother and successful businesswoman, all while pursuing her passion for fitness and endurance sports. With three children aged eight, six, and three, Alita knows first hand the delicate dance of managing family, work, health, and fitness. Alita advocates for a holistic approach to well-being, embracing balance and even indulging in guilty pleasures like an occasional egg and bacon roll.

Alexandra Blake

Co Founder

As a dedicated local mother and entrepreneur, Alex is steadfast in her mission to empower women in their journey towards well-being, fitness, and happiness. Juggling the roles of a hands-on mother to two dynamic children, aged 9 and 12, Alex intimately understands the challenges that women and families face in their daily lives. She openly shares her personal health and fitness experiences, both the triumphs and the setbacks, with the entire Soul Fit community.

Why Choose SOUL FIT

Expert Trainers

Our trainers are certified experts in fitness, committed to help you achieve your goals.

Customised Programs

We tailor our programs based on your unique needs and fitness level, ensuring the best results.

Personal Attention

Our focus is on you, we provide personalised attention and guidance throughout your fitness journey.

State-of-the-Art Facilities

Our facilities are equipped to ensure a complete and effective workout.

Positive Environment

We create a positive environment to help you achieve your fitness goals.

Sign up for your FREE Class today!

Client Testimonials

"I would say I was pretty active exercise wise and my diet was ok, but I was looking to be pushed and achieve goals that I had never reached before. When I started the sweat and shred challenge little did I know just how far I could go!"
Bronwyn S
"What I love about Soul Fit is the first day I walked through the door everyone knew my name, and the fact I could bring my 4 children while I worked out was a game changer"

Renee S
"Soul Fit is a studio that genuinely cares about their members. Over the last 6 years the Soul Fit Team have not only supported my fitness goals, but me personally as a mother with a demanding career."
Julia C

Join the SOUL FIT Community Today!